The company's purpose is the development of sports equipment, sports devices and sports-related products. It may establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad, as well as engage in all activities having a direct or indirect connection with its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad, except for operations prohibited by the LFAIE. It may also carry out financing for its own account or for the account of third parties, as well as provide guarantees for the commitments of affiliated companies. Furthermore, the company may offer consulting services, in particular in the fields of marketing and financial services, in Switzerland and abroad.