The company's purpose is to develop and trade software for exchanging data for communication through text, image and sound transmission over digital media, the internet or other networks, creating multimedia applications and applications for conducting business of all kinds, operating internet platforms, trading and creating hardware and software for the aforementioned business purposes, as well as participating in companies from the aforementioned areas and exploiting and reproducing content and rights of all kinds, in particular in the areas of media, communication, TV, internet and print. The company may participate in other companies, acquire, exploit, manage and sell real estate and intellectual property rights, establish subsidiaries and branches in Switzerland and abroad, and perform all legal transactions that may be necessary or suitable to promote the company's purpose or the development of group companies. The company may provide direct or indirect financing to third parties, including companies in which it is directly or indirectly involved, its direct or indirect shareholders, and companies in which such parties are directly or indirectly involved, whether through loans or other financing, including within the framework of cash pooling agreements, and provide security of any kind for their liabilities, including through pledges on or fiduciary transfers of the company's assets or guarantees of any kind, whether for consideration or not.