The company's purpose is to provide consulting services in the fields of marketing, trade, finance, aviation, hospitality, catering, concierge services, real estate, real estate promotion, investment in private and public companies, as well as the execution of all types of services in the field of business management. The company may also engage in any other activity that has a direct or indirect connection with these purposes; it may in particular create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.