The company's purpose is to trade in and distribute fresh baked goods, beer, and other beverages, including alcoholic ones; organize, conduct and participate in fairs and events. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide security for the liabilities of affiliated companies. Furthermore, the company may conduct all business that is suitable to promote the development of the company and achieve its purpose.