The company's purpose is: insurance brokerage, pension and financial consulting, mortgage financing, retirement planning, wealth management, and credit sales; the purchase, sale, management, promotion, construction, transformation, and renovation of real estate, while respecting the provisions of the Federal Act on the Acquisition of Real Estate by Foreigners (LFAIE); the management of a fitness center, coaching, nutrition, and all activities related to the sports field; the sale of machines and watchmaking supplies, and all activities related to the watchmaking industry; the purchase, sale, and management of participations. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that serve to develop its purpose or are directly or indirectly related to it. All of the above: subject to the activities prohibited by the LFAIE.