The provision of consulting services for development, marketing, import-export of raw materials and consumer and production goods and products; all types of business consulting; the manufacture and sale of luxury products and services, notably in the fields of horology, jewelry, and gemstones; creation, operation, and sale of cafes, hotels, and restaurants, fundraising, and investment in various operations and companies in diverse fields, notably, but not exclusively, technology, hospitality, and services. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may engage in all commercial, financial, and other activities directly or indirectly related to its purpose. The company may grant loans or any other form of financing.