The company's purpose, both in Switzerland and abroad, is to offer all kinds of advice, services and performances, as well as to engage in all activities in the field of real estate, in particular brokerage, management and consulting mandates, the acquisition, sale, holding, rental, management, administration, promotion and brokerage of real estate, as well as the acquisition of participations in real estate companies; the acquisition, holding, management, administration and realization of participations in all types of companies; all hotel, private concierge and personal assistance services, in particular the rental and provision of any motor vehicle with or without a driver. The company may carry out all financial, commercial, industrial, movable and immovable operations (excluding operations prohibited by the LFAIE) in Switzerland and abroad, directly or indirectly related to the main purpose, either on its own account or on behalf of third parties. It may also create branches and subsidiaries in Switzerland and abroad. The company may also grant loans to its associates and/or guarantee, pledge or guarantee loans granted by third parties to its shareholders.