The company's purpose is to provide services, consulting and training in the field of communication, particularly on the internet, as well as data management and analysis to companies and individuals in Switzerland and abroad, to engage in trade related to advertising, to manage computer files, to organize exhibitions for commercial or advertising purposes, to publish books, magazines and periodicals, and to carry out all business activities that are directly or indirectly related to the aforementioned company purpose or similar or subordinate purposes and are suitable to promote the development of the company. The company may also participate in, establish, acquire and merge with other companies of any kind in Switzerland and abroad. It may acquire, encumber and sell real estate and intellectual property rights in Switzerland and abroad, and establish branches and agencies in Switzerland and abroad by decision of the board of directors. The company may engage in all commercial, financial and other activities that are related to the company's purpose. Furthermore, the company may grant loans or other financing to its direct or indirect parent company and all other group companies, and provide security of any kind for liabilities of such other companies or shareholders, including by way of pledges on or fiduciary transfers of the company's assets or guarantees of any kind, whether against payment or not.