The company's purpose is to provide digital marketing services in Switzerland and abroad, particularly the acquisition, management and animation of prospects. It develops and markets software solutions, including web applications dedicated to optimizing customer relationship management and converting potential customers into customers. The company also accompanies businesses in their digital transformation, offering consulting services, digital strategy and development of tailored technological solutions. It may operate online platforms, including e-commerce websites, for the sale of products and services related to its main activity. The company may engage in any commercial, financial or technological activity directly or indirectly related to its main purpose, as well as acquire, manage and transfer participations in companies in Switzerland and abroad, excluding those holding residential real estate in Switzerland. It may also create branches and subsidiaries in Switzerland and abroad, and acquire, hold and transfer real estate, excluding residential properties in Switzerland.