The company's purpose is to provide services in the fields of catering and the operation of public establishments, notably the management, operation, administration, and promotion of bars, cafés, restaurants, points of sale, catering services, and any other establishment or activity in the hotel, catering, and retail sectors. It also aims to buy, sell, import, export, and market food and non-food products, goods, and beverages with or without alcohol. The company may also engage in any other activity directly or indirectly related to these purposes; it may, in particular, create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar purposes, or merge with such companies, carry out all operations, and conclude all contracts aimed at developing and extending its purpose or directly or indirectly related thereto.