The company's purpose is to provide consulting services in the field of major international events. It notably carries out its activities in the areas of planning, promotion and visibility, marketing, as well as operational implementation. Furthermore, the company's purpose includes the development and management of sports infrastructures, as well as their operational exploitation. The company may create branches and subsidiaries in Switzerland and abroad and take participations in other companies in Switzerland and abroad, as well as carry out all operations that are directly or indirectly related to its purpose. The company may acquire, hold, sell and manage real estate in Switzerland and abroad. It may also carry out financing on its own account or on behalf of third parties, as well as provide guarantees and bonds for subsidiaries and third parties.