Long-term participation in commercial and industrial companies, the purchase, management, holding, administration and sale of participations and shares of companies; marketing of products for mass media; development and marketing of products for electronics, computer science and telecommunications; creation, management and distribution of centers for catering, sales and distribution of food products, as well as trade in food products; creation, buying and selling and marketing of patents, products and intellectual property rights; construction, restructuring, exchange, buying and selling and management of real estate; promotion, marketing, management, representation and brokerage of goods and services; trade in raw materials; marketing and production of products and materials for the construction industry; legal, commercial and market research services and consulting; secretarial services, domiciliation, handling of formalities and accounting, accounting, payroll, formalities and various obligations. All of the aforementioned activities may be carried out in Switzerland and abroad, both on its own account and on behalf of third parties. The company may open branches and subsidiaries, participate in other companies and carry out any commercial and financial operation related to the company's purpose.