The company's purpose is to trade and repair bicycles, e-bikes and mopeds. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage, encumber and sell real estate, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. Furthermore, the company may provide financing and grant guarantees and sureties for subsidiaries and third parties.