The company's purpose is to acquire participations, on an international level, in companies active in the field of lifestyle and education, particularly in design and fashion, to finance these operations and those of the group. The company will also engage in all activities on its own account or on behalf of third parties in all commercial, financial, industrial, movable or immovable operations in direct or indirect relation to its main purpose in Switzerland or abroad, and to acquire participations in other companies in Switzerland or abroad, and, in general, all operations of any nature whatsoever, directly or indirectly related to the company's purpose or to any other similar or related purposes. It is worth noting that any real estate held within the framework of the aforementioned activities will be exclusively used for commercial or industrial purposes.