The company's purpose is to mediate the sale of goods of all kinds, trade, import and export of products and services of all kinds, brokerage, commission business, coaching, training and analysis as well as consulting and training in the areas of marketing, sales and management. The company can enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or that are directly or indirectly related to it, establish branches in Switzerland and abroad, participate in or merge with other companies. Furthermore, it can acquire, hold and sell real estate and securities, as well as grant loans.