The company's purpose is the purchase and sale of real estate, strategic and marketing consulting, renovation or construction for its own account or for third parties of all real estate, including the purchase and sale of materials, assembly, sale of kitchens, electrical appliances and sanitary facilities, site management, interior architecture, decoration and interior and exterior design, interior or exterior maintenance, real estate valuation (home staging) as well as administration, management, cleaning of real estate, concierge services, building surveillance, rental and operation of built or unbuilt properties. The company may carry out all financial, commercial or industrial, movable or immovable operations, except those prohibited by the LFAIE, directly or indirectly related to its corporate purpose. The company may grant its associates, against remuneration or not, loans or other financing and provide, to cover the associates' commitments, securities of all kinds, including by way of pledge, fiduciary transfers of ownership of assets or guarantees of all kinds. Furthermore, the company may engage in any other activity having a direct or indirect connection with its purposes. It may notably create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts suitable for developing and expanding its purpose or directly or indirectly related thereto.