Providing consulting services in the areas of strategy, marketing, digitalization, and customer relationship management, particularly for companies in the luxury goods, fashion, beauty, and consumer goods sectors. Additionally, the company aims to conceive, develop, and operate digital platforms, brands, and software solutions, particularly in the areas of business networking and talent management. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.