The company's purpose is to acquire, hold and sell participations, as well as to trade in goods of all kinds. Furthermore, the company's purpose is to provide business consulting services, as well as to acquire, hold, manage and sell brands, patents, licenses and other intellectual property rights, in particular in the field of Artificial Intelligence. The company may enter into any business and conclude contracts that are suitable to promote the purpose of the company or that are directly or indirectly related to it, as well as establish branch offices in Switzerland and abroad, buy and sell real estate, participate in or merge with other companies, and acquire and dispose of real estate in Switzerland and abroad.