The company aims to acquire and hold participations, in particular in the entertainment and event industry, as well as to provide management, coordination, administration and consulting services for the benefit of participations and affiliated companies. The company may establish branches and subsidiaries in Switzerland and abroad and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties, and is not bound by the ultimate purpose of profit-making as long as it provides these services for the benefit of directly or indirectly affiliated companies.