The company's purpose is to distribute multimedia advertising formats and intelligent information and communication technology at airports, city train stations, trade fairs, and along the travel routes of mobile society. A secondary purpose is the construction, purchase, sale, and management of real estate. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.