The company's purpose is to provide services and consulting in the fields of communication and design, as well as to organize events, particularly in the cultural sector. Furthermore, the company aims to market fashion collections and operate a boutique, as well as provide catering services and operate gastronomic establishments. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party accounts, as well as provide guarantees and sureties for subsidiaries and third parties.