The company's purpose is to provide advice and services in the fields of communication, media, journalism, marketing and public relations, including the creation of audio and audiovisual content (podcasts and videos), as well as the sale of related products; creation, development, organization and management of training in the aforementioned fields. Furthermore, it may carry out, either on its own account or on behalf of third parties, all financial, commercial, movable or immovable transactions directly or indirectly related to its corporate purpose and may be interested, in any form, in all similar enterprises, in particular by taking a stake in similar enterprises. The company may also establish branches and subsidiaries in Switzerland and abroad.