Commercial and strategic consulting, business development and marketing activities, the buying and selling and brokerage of luxury goods, as well as the purchase, sale, holding, management and enhancement of movable property in general and services. The company may purchase, encumber, manage, lease, administer and sell real estate in Switzerland and abroad, as well as participate in real estate companies and enterprises based and/or operating in Switzerland and abroad, in accordance with the applicable regulations. The activity in the real estate sector is not aimed at third parties but is limited to real estate for its own account. The company may carry out, on an instrumental and non-prevalent basis, all commercial, industrial, financial, real estate and financial operations necessary or useful for the pursuit of the corporate purpose; hold and dispose of interests in other companies in Switzerland and abroad and establish branches or subsidiaries in Switzerland and abroad.