The company aims to develop, manufacture, distribute and market cosmetics, make-up, skin care and beauty products, as well as provide services and conduct research in these areas. Additionally, the company aims to design and market cosmetics through various distribution channels, in particular online shops and retail. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.