The purpose of the Company is the administration and management of national or international hotel structures and chains, through the preparation of operational, strategic and financial plans, the direct or indirect management of hotels and tourist structures, as well as the implementation of standard company and group procedures. The company also deals with providing administrative consulting, support and brokerage, promotion and marketing, planning, design and management activities of public establishments in general and connected structures. The company will develop market analysis and the promotion of brands and intangible rights on the global market. The company may act as a purchasing center for the group, conclude management, franchising and other operational contracts and may generally provide hotel services of any type also through delegation to third parties. The company may deal with the management and administration of royalties, open branches and subsidiaries in Switzerland and abroad and participate in other companies or enterprises in Switzerland and abroad. The Company may undertake any activity that is related to the corporate purpose or that is useful for achieving it. In this context, the Company may carry out all commercial and industrial operations with movable and immovable property and intellectual property, as well as procure financing, including the issuance of guarantees, loans and other real guarantees also in favor of third parties.
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