The development of referral marketing with related training, as well as the management of marketing assignments, consulting and support for SMEs and sales groups. The company is involved in the dissemination and development of new brands, labels and business sectors in the context of current lifestyle trends, as well as the training and development of executives. The company may acquire equity stakes in companies in the same or similar fields of activity, acquire or establish such companies and carry out all operations suitable to promote the achievement of the company's purpose or directly or indirectly connected to it. It is also authorized to acquire, exploit, manage and dispose of patents, licenses, etc. The company may establish branches in Switzerland and abroad. The company may acquire, manage and sell real estate. The company may have real estate properties in Switzerland and abroad, as well as acquire, encumber, dispose of and administer patents, trademarks, copyrights and design rights. It may also provide financing on its own behalf or on behalf of third parties, as well as provide guarantees and sureties for subsidiaries or third parties.