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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,937 companies indexed · Last updated: today
DirectoryAssociations & Interest GroupsTourism AssociationsLuganoAssociazione "I Borghi più belli della Svizzera"
Associazione "I Borghi più belli della Svizzera" Logo
Verified· 3 sourcesTrust Score
Summary

About the company

The core activity of the company "Best Swiss Villages" is to promote and advertise the most beautiful Swiss villages and small towns, particularly those located in a magnificent natural environment and having a remarkable history. This also includes the member municipalities of the association, which are supported through various programs and partnerships.

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Products & services

Industry:Tourism Associations
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4.1/5

Associazione "I Borghi più belli della Svizzera"

✓ Offered7
Protection, promotion and networking of Swiss villages
Protection, promotion and coordination in the tourist network of the Swiss municipalities classified according to the quality charter; membership in the International Federation of the “Most Beautiful Villages of the World”.
Labeling and admission to network programmes
Admission of municipalities to the labels „Best Swiss Villages“ and „Swiss Historic Towns“, as well as to the existing Swiss association of the most beautiful villages.
Publications and travel guides
Travel guides and books on the most beautiful Swiss villages in German, Italian, French and Japanese editions.
Map materials
Tourist map „Michelin Map“ of the most beautiful villages in Switzerland, available in EN/FR/DE.
Newsletter
Newsletter in German, Italian and French, with information, events and updates on the member locations.
Press work and media coverage
Press page with media articles, radio and TV segments about the association, its locations and awards.
Partnerships and collaborations
Partnerships with tourism, cultural and media organizations such as Michelin, My Switzerland, Grüezi and other networks.
Trust & reputation

ranQ Trust Score of Associazione "I Borghi più belli della Svizzera": 4.1 out of 5.0

Trust Score4.1/ 5.0

High

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Data basis 58% · As of October 2026

Without public customer reviews the score stays capped.

Associazione "I Borghi più belli della Svizzera" has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
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CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
Associazione "I Borghi più belli della Svizzera" scores 79.0 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
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CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.89.612%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.70.07%
Associazione "I Borghi più belli della Svizzera" scores 86.7 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
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CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).86.722%
Associazione "I Borghi più belli della Svizzera" scores 72.9 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.85.74%
  • Media authority: Quality and number of editorial mentions, weighted by the importance of the source, plus the recency of the latest high-quality mention.60.04%
Qualifications+0.00

Associazione "I Borghi più belli della Svizzera" reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 58%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Press

Media

June 30, 2026Media
«Il villaggio svizzero dell’anno 2026»: tra i finalisti pure Bosco Gurin
cdt.ch
June 30, 2026Media
Villaggio svizzero dell'anno, c'è anche Bosco Gurin tra i finalisti
tio.ch
April 24, 2026Media
I ‘Borghi più belli della Svizzera’ si sono riuniti ad Ascona
laregione.ch
April 24, 2026Media
Ad Ascona l’assemblea dei Borghi più belli della Svizzera
tio.ch
March 25, 2026Media
Anche la Svizzera italiana nella Guida Michelin dei borghi più belli
rsi.ch
March 20, 2026Media
Ecco una cartina tematica della Guida Michelin con i villaggi più belli della Svizzera
bluewin.ch

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Location

Via Giacomo e Filippo Ciani 5
6900 Lugano

At a glance

Legal form
Association
UID
CHE-324.901.237
Founded
2015 · 11 years
Last commercial register change
January 7, 2022
Employees
11 to 20
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.73.06%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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