The Swiss Association of Currency Exchange Offices aims to safeguard and defend the image of the currency exchange sector in the Ticino and national markets, as well as defend the interests and rights of its members at the cantonal and federal levels. The Association seeks to manage effective and targeted information and communication on topics related to the association's activities and facilitate relationships between members. The Association aims to establish standards to coordinate activities of common interest and collaborate in the implementation of directives issued at the cantonal and federal levels. Furthermore, it seeks to raise awareness among authorities about problems of particular relevance to the currency exchange sector. In general, the Association aims to represent the interests of the category vis-à-vis primary institutions.