The purpose of the company is the production of content, the organization of events, as well as the provision of creative services for the Swiss and European market. The company may establish branches and subsidiaries both domestically and abroad. The company may conduct business with or for related parties, including their direct and indirect shareholders, as well as other group companies, namely grant loans to these parties or issue guarantees, sureties, pledges, or other securities to secure their obligations, in any case whether for a fee or not, and even if these transactions are solely in the interest of the related parties. The company may acquire, hold, manage, encumber, exploit, and dispose of real estate, participations, financial instruments, and intellectual property rights both domestically and abroad. The company may engage in any further activity that is directly or indirectly related to the aforementioned purposes.