The company aims to develop, produce, promote and exploit films and other audiovisual products, and to carry out related activities of all kinds. The company can also plan, organize and execute events, cultural events and campaigns of all kinds, as well as provide services in the fields of research, education, health, culture, communication, politics and economy. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish similar or related companies, and enter into any business that can achieve synergies with the main purpose. The company can develop, acquire and manage patents and licenses, trade in goods and products of all kinds, and acquire, manage and sell real estate and securities.