The company aims to develop, manufacture and distribute products of all kinds, in particular in the field of performance clothing and everyday fashion, as well as other goods. Furthermore, the company can provide services in the digital and commercial sectors. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.