The company's purpose is to develop, distribute and operate software solutions, particularly in the areas of artificial intelligence, video processing and media asset management. It can offer services related to the management of digital content, the optimization of workflows and automation in the media and entertainment industry. Furthermore, the company can carry out consulting, marketing and other business activities that support its core objectives. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.