The company aims to provide consulting, planning, organization, support and implementation of activities in the fields of sports and tourism, as well as coordinating tourism-related businesses and hospitality. The company may enter into any business, conclude contracts and grant loans that are suitable to promote the purpose of the company, or that are directly or indirectly related to it. Furthermore, it may establish branches in Switzerland and abroad, participate in or merge with other companies. The company may also acquire, hold and sell real estate.