The company's purpose is to trade in baking supplies, baking ingredients, baking accessories, party accessories, and merchandising products such as pullovers and aprons. Also, the distribution and import of foodstuffs, as well as the manufacture and trade of products from 3D printing, including cookie cutters, stamps, organizers, and other baking accessories. Furthermore, the company plans to conduct workshops and courses, as well as distribute e-books. The sole proprietorship may establish branches and subsidiaries in Switzerland and abroad, participate in other companies, acquire real estate, provide financing, assume guarantees, and acquire and sell patents, licenses, and know-how.