The company's purpose is to plan, organize and execute events, provide security services, broker specialized and executive personnel, develop and implement social media marketing strategies, provide logistics services, advise and manage companies, and trade in goods. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, and grant securities for liabilities of affiliated companies.