The operation of a company specialized in the trade of all types of products and goods, in particular sports products, shoes, clothing and accessories. It also aims to provide commercial representation for all related products. The company may also engage in any other activity having a direct or indirect connection with these purposes; it may notably create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts suitable for developing and expanding its purpose or related thereto directly or indirectly.