The company's purpose is to provide services in the fields of cosmetics, body and health care, aesthetic treatments, as well as conducting training in this area, and the marketing and distribution of beauty and hair care products both domestically and abroad. The company may establish branches in Switzerland and abroad, participate in other companies, acquire or sell other companies. It may acquire, manage and sell real estate and securities. It may carry out all commercial and financial transactions that may be conducive to the realization of its purpose. It may take out and grant loans, provide guarantees and other securities, acquire, manage and exploit intellectual property rights.