The company's purpose is, on the one hand, to market the destination Bern in terms of business and leisure tourism. This includes the acquisition, preparation and implementation of meetings (congresses, incentive trips, conferences, corporate events, group trips, individual arrangements, company outings, club outings, etc.) and events (events of all kinds). On the other hand, the company acts as a point of contact for interested parties and organizers in the city of Bern and the Bern region, as well as a link to the administration. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.