The company's purpose is the online distribution in the fitness and wellness sector, the wholesale trade in fitness equipment, equipment and sports clothing, as well as the operation of vitamin lounges. In addition, it grants franchise licenses for vitamin lounges to third parties. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide securities and liabilities of affiliated companies.