The company's main purpose is: any activity in the hotel industry, in particular hotel management and hotel operations, allotment contracts, the implementation and marketing of hotel technologies, the operation of financial services for hotel operations, the promotion and sale of hotel beds, the organization of sports and corporate events, conferences, exhibitions and assemblies as well as any other event, as well as the construction, purchase and sale of hotel real estate, the rental of vehicles and hotel real estate in compliance with the rules of the LFAIE, consulting and project management and franchises in the hotel industry as well as the design of hotel products. It may carry out all operations related to this activity as well as all operations likely to promote the purpose and interest of the company. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies and conclude all contracts likely to develop or achieve its purpose or related thereto directly or indirectly. It may grant or receive loans from/in favor of its shareholders, as well as to/from all companies of the same group.
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