The company's purpose is to provide administrative, project, consulting, advertising, communication, marketing and management services, as well as trade of all kinds. The company may establish branches in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for third parties. Furthermore, it may acquire, develop, manage and exploit patents, trademarks, licenses, manufacturing processes and intellectual property rights.