The company aims to provide comprehensive consulting services to companies across all industries, particularly in the core areas of strategy, leadership, human resources management, and digitalization. The company's purpose also includes the creation of products and the holding of lectures in the aforementioned areas. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.