The company's purpose is to import, export, and trade in raw and roasted coffee, as well as other colonial goods and everyday products, to manufacture and distribute coffee, tea, and coffee substitutes, to export and, if necessary, import the aforementioned products and ingredients. Sale of coffee machines and accessories; online sales, consulting, and training; activities in all areas of gastronomy and culture. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage, and sell real estate, and enter into all transactions and contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.