The purpose of the company is to conduct business of all kinds, in particular the operation of a furniture, interior design, fashion and clothing store, the trade in goods of all kinds, in particular design articles, gifts, souvenirs, flowers and plants, the serving and sale of beverages and food, the acquisition, brokerage, trade and sale of real estate and properties, the planning and realization of construction projects, as well as the provision of consulting services. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage and sell properties and securities, and enter into any business and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.