The company's purpose is to provide services in the economic field, including the supply of reports, analyses, and sector studies. It operates in the sectors of public and institutional relations, corporate affairs, institutional communication and information, media relations management, and the implementation of marketing campaigns. The company promotes and develops entrepreneurial projects and offers assistance and support in economic and asset matters. It may also acquire stakes, form partnerships, and maintain collaborative relationships with companies active in the consulting, family office, asset management, pension and insurance, real estate, media, and sports sectors. The company may also organize and promote meetings, events, and manifestations, even on behalf of third parties, in the economic, cultural, social, and sports sectors. The company may establish branches and subsidiaries and may participate in other businesses, both in Switzerland and abroad, and, in general, carry out any activity directly or indirectly connected to its purpose. The company may acquire, hold, and dispose of real estate in Switzerland and abroad. It may carry out, on its own behalf or on behalf of third parties, all financial transactions, as well as act as a guarantor or surety for controlled companies or for third parties.