The purpose of the company is the import, export, trade, sale and distribution of goods, commodities, products and services of all kinds, in particular on online platforms and online shops of all kinds, the operation and commissioning of online platforms and online shops, the provision of services in the areas of marketing, advertising, web design, information technology and related consulting, as well as the execution and provision of all other work and services related to the aforementioned activities and/or the aforementioned areas of activity. The company may engage in all kinds of industrial, commercial, financial, ideal, non-profit and other activities in Switzerland and abroad, carry out transactions and conclude legal transactions that are directly or indirectly related to the purpose of the company or are suitable to facilitate or promote its achievement and/or the development of the company. As a result, the company may in particular establish, set up, dissolve or liquidate companies of all kinds, branches and other representations in any form in Switzerland and abroad, participate in other companies of all kinds in Switzerland and abroad, merge with other companies of all kinds, acquire or sell shares in other companies. The company may also develop, create, produce, register, broker, finance, grant, license, acquire, hold, manage, administer, use, lease to third parties, encumber, trade, sell or utilize any other type of securities, capital investments, intangible assets or rights, raw materials of all kinds, movable assets of all kinds, as well as real estate of all kinds in Switzerland and abroad, and conclude all other legal transactions related to these assets. Furthermore, the company may also take out loans and credits for itself, its affiliated companies, shareholders and third parties, grant loans and credits to its affiliated companies, shareholders and third parties, assume guarantees or other securities of any kind for loans and credits from its affiliated companies, shareholders or third parties, in particular by pledging or fiduciary transfer, and assume exchange liabilities. Finally, the company is also authorized to carry out any other form of short-term, medium-term or long-term investments, borrowings, financings and financial transactions for its own account or for the account of third parties.