The company's purpose is to acquire, hold and manage participations, in particular in the field of publishing daily and weekly newspapers and other media products committed to liberal and balanced ideas, open to all socially relevant, legally and democratically founded viewpoints, and taking into account regional diversity, as well as operating electronic media committed to the same liberal principles and operating publishing businesses. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, establish, acquire or merge with similar or related businesses. It may also conduct financial transactions of all kinds, acquire, manage, rent and sell real estate, and enter into all transactions and contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.