The company aims to develop, manage, and implement projects, initiatives, and activities related to the City Pop brand, as well as research, analyze, evaluate, and develop new related projects. Furthermore, the company aims to buy and sell, as well as import and export, furniture, furnishings, accessories, and equipment of all kinds, particularly for real estate, residential, commercial, and urban development projects, including their planning, design, conception, delivery, and assembly, as well as including subordinate installation, adaptation, and execution activities, to the extent that these serve to implement the company's projects. The company may also provide design, planning, and design services, marketing, communication, and public relations services. The company may engage in all commercial, financial, and industrial activities that are suitable for directly or indirectly promoting the company's purpose, as well as participate in other companies at home and abroad.