The purpose of the company is to provide consulting services in the areas of private aviation, luxury travel, gastronomy, wine and champagne, as well as the acquisition, holding, management, financing and sale of participations in other companies in Switzerland or abroad. The company may establish branches and subsidiaries in Switzerland and abroad, take over representations and engage in any business activity and conclude contracts of any kind that may be beneficial to the company's purpose or that are directly or indirectly related to the company's purpose. In particular, the company may grant loans and other direct or indirect financing to its direct and indirect subsidiaries and third parties, including its direct and indirect shareholders and their direct and indirect subsidiaries, including within the framework of cash pooling agreements, and provide security of any kind for their liabilities, including by way of pledges on or fiduciary transfers of the company's assets or guarantees of any kind, whether remunerated or not.