The company's purpose is to operate a tourism business and provide all related services and products, including the organization, brokerage and distribution of private, business and special trips, the operation and distribution of internet platforms, the provision of PR and marketing services in the tourism sector, as well as the production and distribution of corresponding goods and products. The company can conduct all business that is directly or indirectly related to this purpose or is suitable to promote it. The company can establish branches in Switzerland and abroad, participate in companies with similar or related business areas, merge with such companies or finance them. The company can acquire, manage, utilize or have utilized commercial, literary or artistic intellectual property rights and acquire, manage and sell real estate in Switzerland and abroad.